How soap opera-TikTok hybrids became a billion-dollar business
Over the past few years, a new category of mobile apps has quietly exploded into a multi-billion dollar business. They’re called “micro dramas” — short-form, mobile-first scripted shows designed to be watched vertically on your phone. Think soap opera meets TikTok, complete with secret billionaire r...
Over the past few years, a new category of mobile apps has quietly exploded into a multi-billion dollar business.
They’re called “micro dramas” — short-form, mobile-first scripted shows designed to be watched vertically on your phone.
Think soap opera meets TikTok, complete with secret billionaire r...